Smoking ads

So according to a new University of Georgia study anti-smoking ad campaigns have the opposite effect on teenagers, backfiring because they actually “encourage the rebellious nature of youth.” 

The study is the latest in a string of research showing that anti-smoking campaigns often have ad little to no impact on teens. In 2002, a study commissioned by an anti-smoking foundation found tobacco manufacturer Philip Morris’ youth anti-smoking campaign was making students more likely to smoke.

How long before anti-smoking crusaders blame Big Tobacco for running such ads in the first place?